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    Create Amazing Series

    Director Sophia Ray was commissioned by The Guardian and Lexus Cars, to work on a piece for their Create Amazing series. The campaign involving an animation and documentary film.

    Teaming up with sound artist Ash Koosha, who has Synaesthesia, they took 20 sound recordings of a Lexus car, and created an abstract musical track out of the sounds. Sophia then brought Ash’s vision, though his Synaesthesia, to life with a directed piece of 3D animation.


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    Award-winning director Taichi Kimura collaborated with Patrick Williams, from Chase and Status, to create this vibrant, dynamic music video for a recently-released track by Bonkaz. By attacking the visuals with popping backgrounds, an equally assorted wardrobe, tons of balloons and bottles of milk, the video captures the energy of the track.


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    Dominic O’Riordan picked up the award for Best Video at this years Ibiza Music Video Awards – congratulations Dom!!


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    With London Fashion Week just starting, it’s only right that LFW would release an edgy spot to celebrate its move to Soho.

    Partnering up with BBH, the two-minute long spot is directed by Chris Hugall and narrated by acclaimed World Slam champion poet Harry Baker who guides the viewer through the eclectic styles and colourful characters that make up the trendy neighbourhood.

    For all commercial enquiries – please drop us a line here at Nice&Polite

  • Level 3

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    Feeling Your Love

    For your viewing pleasure – here’s the latest video from director Sophia Ray for Sony Music artist Level 3.

    Combining her skills in filmmaking and animation she has created this trippy-street dance-roger rabbit style madness.

    If you would like us to create an animated dancing partner for you – please drop us a line here at Nice&Polite!


    Taichi Kimura

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    Nice&Polite are very excited to announce the signing of director Taichi Kimura to the roster for commercials and music video.

    News Just In! Taichi wins the award for Best Animation at this years Ibiza Music Video Awards – 卒業おめでとうございます Taichi!

  • 5SOS

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    She's Kinda Hot (Lyric Video)

    The Nice&Polite Team continued the love-in with Aussie Superstars 5SOS to create another lyric video for their latest single, ‘She’s Kind Of Hot’. Taking inspiration from street art and Wall Murals, and collaborating with Illustrator Ben Rider in bringing the lyrics to life.

  • Jarryd James

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    Give Me Something

    Australian artist Jarryd James has released his second video ‘Give Me Something’ – a follow up to his debut single “Do You Remember”. Collaborating again with director Jake Jelicich, the video is a continuation from the previous black and white piece that earnt itself a mini cult following – ‘it’s a rebellion from black and white into bold filmic tones, yet it feels like both videos could exist together as two scenes from the same film. The clip plays with similar themes of memory and nostalgia – utilising zeitgeisty visual techniques referencing both the GIF culture of Tumblr and the cinematic legacy of California’s deserts.’ – Jake Jelicich


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    Live Tracks Concept

    At Nice&Polite we are constantly evolving the way we deliver music content – on this series of filmed live tracks for The Strypes director Jake Jelicich takes a different creative direction for each track – the content is then drip-fed to the fanbase as the album campaign progresses. Put on your sunglasses and take a look!

  • Tinie Tempah ft Jess Glynne

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    Not Letting Go (Lyric Video)

    Nice&Polites latest lyric video for Tinie Tempah and Jess Glynnes latest tune ‘Not Letting Go’ – mixing a multitude of animation styles and techniques in this super fun and summer inspired video!

  • Roosevelt

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    Night Moves

    Taking inspiration from the Melancholy disco sound of the track – Sophia Ray’s video for Roosevelt’s Night Moves is based around an unhappy ‘human-disco-ball’ character, aimlessly wondering the streets alone at night, trying to find a place where he fits in. The video creating a slightly surreal and off-beat world of dark streets, flashing lights, vacant looks and dejected dance floors.

  • Lovebirds

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    Want You In My Soul

    Chris Hugall’s video for Lovebirds is a beautifully constructed piece following a free spirited couple on a late night drive together – the piece involving rich and colourful post effects that dance and paint over the footage.

  • Glenmorangie

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    Open Golf Championships

    Focussed around the 2014 Open Golf Championships, the team at Nice&Polite where asked to come up with a visual device to link Glenmorangie’s role as sponsor, with the daily news stream and images from Getty’s coverage at the event. This was then shown on the screens at train stations nationwide as the competitors battled for the coveted prize throughout the week long competition.

  • 5 Seconds Of Summer

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    Live At The Forum

    Nice&Polite deliver the latest music video for 5 Seconds Of Summer ‘What I Like About You’ with director Tom Van Schelven – filmed through the last few months tour + ending with their huge headline show at the Forum LA.

  • Beagle Street

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    Life Insurance Reborn

    The team at Nice&Polite were commissioned by Academy PR to create an online film for life insurance giants Beagle Street.

    Director Sophia Ray brings this video to life (thankfully not literally) with a slick yet prehistoric twist. For all palaeontology requests please drop us line.


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    L8 CMMR

    This lyric video for Lily Allen, directed by Sophia Ray, transports you into the land of 8 Bit joy – where Lily is the star of her own video game, defeating girls and collecting wine bottles and cigarettes.


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    Dreaming Of The Days

    Urban Strom travels to LA on the Nice&Polite private jet – to capture Katherine Jenkins in this beautifully considered video for her new single ‘Dreaming Of The Days’ – premiered at Harpers Bazaar this weekend.


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    A full service production and creative agency we combine a disciplined and exciting roster of talent, an in-house production team and handful of creative minds to realise whatever your brief from idea inception through to delivery.

    Working across a range of disciplines we create moving image for promos, commercials and TV & Film whilst also offering a full-service campaign design team – we can take any brief, working directly with you on the budget, creative and production process – and deliver a story which understands your message.

    Open, engaged and in-tune with your needs from start to finish… and all with a Nice&Polite smile to go along with it.


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    In Your Arms

    New signing’s HIVE deliver this brilliant narrative driven new video for dance legend Michael Woods – shot in Venice Beach, California

  • Virgin Media

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    The Nice&Polite news team were on site first to see this spectacular and amazing event – The Big Kahuna! (Brought to you by Virgin Media).

    The brief was to film, edit and deliver the project in 24 hours – and the multi talented Ampersand team did just that! Please contact the N&P hotline to report any other unusual sightings in your area.

  • 5SOS

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    As well as commissioning the VMA nominated videos for this globally successful campaign, Nice&Polite have also delivered this ground-breaking VMA Award winning video and marketing assets for this number one act – including a series of online comics around the original lyric video concept.

  • Mango

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    Rebel Campaign

    Nice&Polite were requested by Inclusive in Spain to find a world class director to fit the rock and roll brief for this stunning Mango campaign. Internationally successful music video director Ray Kay was the perfect choice.